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Ginja Mariquinhas Junta-se Ao Portefólio da Sogrape Distribuição

Ginja Mariquinhas Junta-se Ao Portefólio da Sogrape Distribuição

Sogrape Distribuição has just integrated Ginja Mariquinhas, the most recognized brand in the sour cherry category in Portugal, into its portfolio. Handcrafted by Licóbidos, in Óbidos, this century-old brand is a symbol of authenticity and Portuguese tradition, with over 75 years of history.

From now on, Ginja Mariquinhas will be distributed exclusively by Sogrape Distribuição throughout Portugal. This strategic partnership reinforces Sogrape Distribuição's commitment to national brands with a strong identity, investing in long-term relationships that add value to its portfolio. The entry of Ginja Mariquinhas complements an already diversified offer, covering all the main spirits categories.

Gonçalo Sousa Machado, CEO of Sogrape Distribuição, says: "The addition of Ginja Mariquinhas to our portfolio represents a clear reinforcement of our ambition to offer the Portuguese market brands with great notoriety, proven quality and a strong connection to the consumer. It's a solid brand, with high rotation in all channels, which reinforces our presence in the liqueur category, with a 100% national proposal and great authenticity."

Produced from over 25,000 of its own sour cherry trees, Mariquinhas is currently the leading brand in its segment in the Portuguese market, with a consolidated presence in the various distribution channels. Its portfolio includes several special editions, always keeping the emblematic 70cl bottle as a reference, faithful to the original recipe created by Abílio Ferreira de Carvalho.

Present in more than 20 international markets, Ginja Mariquinhas is now starting a new chapter with Sogrape Distribuição, keeping the promise that distinguishes it: to offer consumers a product of excellence, with a taste of history and a Portuguese heart.

Ginja Mariquinhas is available on the Portuguese market for €16.99.

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